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| References
- Testosterone, the brain and psyche |
4.
Bernhardt PC, Dabbs JM, Fielden JA, Lutter CD. Testosterone
changes during vicarious experiences of winning and losing
among fans at sporting events. Physiol Behav. 1998;65:59-62.
Abstract: Basking in reflected glory, in which individuals
increase their self- esteem by identifying with successful
others, is usually regarded as a cognitive process that can
affect behavior. It may also involve physiological processes,
including changes in the production of endocrine hormones.
The present research involved two studies of changes in testosterone
levels among fans watching their favorite sports teams win
or lose. In the first study, participants were eight male
fans attending a basketball game between traditional college
rivals. In the second study, participants were 21 male fans
watching a televised World Cup soccer match between traditional
international rivals. Participants provided saliva samples
for testosterone assay before and after the contest. In both
studies, mean testosterone level increased in the fans of
winning teams and decreased in the fans of losing teams. These
findings suggest that watching one's heroes win or lose has
physiological consequences that extend beyond changes in mood
and self-esteem
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